Breaking down the symbolism in Bad Bunny’s Super Bowl halftime show – The Mercury News Today Us News


By RICARDO ZUNIGA, Associated Press

For his Super Bowl halftime show, Bad Bunny transported the field in Northern California around 3,500 miles, transforming it into the fields of Puerto Rico. Even before he launched into “Tití Me Preguntó,” the Puerto Rican superstar had suffused the set with symbols of the island — and a sense of wider Pan-Americanism.

Here’s a breakdown of the Easter eggs hidden in plain view during the 13-minute set.

Sugarcane fields

Bad Bunny disappears into the tall grass during the half-time show during Super Bowl 60 at Levi's Stadium in Santa Clara, Calif., on Sunday, Feb. 8, 2026. The Seattle Seahawks defeated the New England Patriots 29-13. (Jose Carlos Fajardo/Bay Area News Group)
Bad Bunny disappears into the tall grass during the half-time show during Super Bowl 60 at Levi’s Stadium in Santa Clara, Calif., on Sunday, Feb. 8, 2026. The Seattle Seahawks defeated the New England Patriots 29-13. (Jose Carlos Fajardo/Bay Area News Group) 

The show opened in a sugarcane field, an homage to Puerto Rico’s main cash crop when it became a U.S. territory at the end of the 19th century. While the island transitioned from an agricultural society in the 1950s as tax incentives were introduced to encourage manufacturing, pava-sporting jíbaros (farmers) are still active — and iconic.

Dressed in all white

Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the New England Patriots and the Seattle Seahawks, Sunday, Feb. 8, 2026, in Santa Clara, Calif. (AP Photo/Charlie Riedel)
Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the New England Patriots and the Seattle Seahawks, Sunday, Feb. 8, 2026, in Santa Clara, Calif. (AP Photo/Charlie Riedel) 

The jíbaros commonly wear all white, as Bad Bunny did throughout his appearance. White, after all, helps beat the Caribbean heat. But there’s also a common saying in Latin America: “Esta vestido de punta en blanco” — meaning “dressed in all white” but in a more figurative sense, “well dressed.”

The coconut stand

Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the Seattle Seahawks and the New England Patriots, Sunday, Feb. 8, 2026, in Santa Clara, Calif. (AP Photo/Frank Franklin II)
Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the Seattle Seahawks and the New England Patriots, Sunday, Feb. 8, 2026, in Santa Clara, Calif. (AP Photo/Frank Franklin II) 

Touting its “coco frio” wares, the stall evokes the Caribbean roadside stands selling cold, refreshing coconut water in the fruit itself — none of that boxed stuff you’d find at the grocery store. Just add a straw. (But don’t get it on your all-white clothes. It’ll stain.) The coconut iconography proliferated the show, including the drawings of coconut footballs in the introduction.

Other roadside stops in the show: dominoes, a common pastime; a makeshift nail salon; a cash-only gold and silver stall; and a taco stand. Everyone, after all, loves tacos.

Piraguas and Pan-Americanism

Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the Seattle Seahawks and the New England Patriots, Sunday, Feb. 8, 2026, in Santa Clara, Calif. (AP Photo/Frank Franklin II)
Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the Seattle Seahawks and the New England Patriots, Sunday, Feb. 8, 2026, in Santa Clara, Calif. (AP Photo/Frank Franklin II) 


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